Just how far has generative AI — the latest tech trend from Silicon Valley, which rocketed to prominence with the November 2022 release of ChatGPT by OpenAI — permeated the mainstream? In the U.S., around 53 percent of people have tried it, according to a new survey of 3,000 participants from Adobe Analytics. By and large, the survey provides good news for gen AI vendors including Adobe, which offers its stand-alone Firefly generative AI text-to-image model and associated gen AI features across its popular Creative Cloud software programs such as Photoshop and Premiere Pro. In fact, 82% of respondents agreed with the idea that gen AI is a tool that will enhance their creativity and simplify their lives.
