Monday, October 6, 2014

Online learning is becoming more popular in China - A.A. and A.McE, Economist

One startup in the field is a non-profit organisation in Beijing calling itself One-Man University. It is not officially recognised as a university, but it has gained a big leg-up with backing from non-state companies that see MOOCs as a potentially large new market. To attract viewers, 56.com, a video-streaming website, is distributing the service’s instructional videos without advertisements. Since it opened in 2011, One-Man University has acquired 130,000 registered members. The organisation's 27-year-old founder, Tong Zhe, studied physics at Peking University. He decided to offer online courses because he felt that the Chinese approach to higher education was too formulaic. Mr Tong’s 15-minute videos are prepared by professional teachers whose delivery is livelier than is usually experienced in the dour lecture-halls of Chinese universities. Within three years Mr Tong aims to offer all university and high-school subjects. http://www.economist.com/blogs/analects/2014/09/education-china