Saturday, September 8, 2012

Money Won’t Solve Online Education’s Downfalls, But Certification Will - Brian Hayden, Bostinno

My company, HeatSpring, has been doing non-accredited online professional training since 2008, and we’ve always gotten great student reviews.

  • Our free courses weren’t any better, even without the hype in the press inflating the enrollment numbers. About seven percent of enrolled students finished our free classes.
  • Money doesn’t solve the motivation problem. Ninety-two percent of people started the course they paid for versus only 41 percent for free classes, but only 21 percent of paid attendees finished their course. That’s way better than seven percent for free courses, but, still, the number is quite low.
  • Certification Matters. Certification courses had a significantly higher completion rate (36 percent) than those with a certificate (18 percent) or no certificate (10 percent).

http://bostinno.com/2012/09/01/money-wont-solve-online-educations-downfalls-but-certification-will/