Venture-Backed Enterprise Seeks to Satisfy Global Demand for an Elite Education Online - Nick DeSantis, Chronicle of Higher Ed

Elite American universities maintain their prestige by turning away a huge percentage of applicants every year. And the education entrepreneur Ben Nelson sees an opportunity in this demand for top-flight education: He wants to reach talented students across the world and to build a new university that could remake the image of Ivy League education. Mr. Nelson, founder of a start-up called the Minerva Project, believes the minuscule acceptance rates at prestigious institutions leave some college-bound students without a place where they can pursue a blue-ribbon degree. So his for-profit enterprise seeks to satisfy that demand by offering a rigorous online education to the brightest students around the world who slip through the cracks of highly selective admissions cycles.