Daily updates of news, research and trends by UPCEA
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Sunday, June 28, 2015
With taxpayer money, for-profit colleges spend massively on marketing; Sherrod Brown wants to ban the practice - Stephen Koff, Northeast Ohio Media Group
The practices of for-profit career colleges -- and claims that some rip off students and taxpayers -- are coming before Congress again, this time with a threat that could cost the colleges money. U.S. Sen. Sherrod Brown wants to make it impossible for any college to use federal money for marketing, advertising or recruiting -- a restriction he says would stop profiteering and recruiting abuses. A two-year Senate education committee investigation in 2012 found that for-profit colleges spent more than 20 percent of their revenues on marketing and recruitment, which was more than many spent on instruction.
http://www.cleveland.com/open/index.ssf/2015/06/with_taxpayer_money_for-profit_colleges_spend_massively_on_marketing_sherrod_brown_wants_to_ban_the_practice.html