Sunday, March 29, 2015

Why and how communicators should create infographics - Tess Pajaron, ragan.com

Visual storytelling captures attention and delivers messages that stick in viewers' minds. Here are some fundamental approaches, along with tools to streamline the process. Together with the predicted rise of content marketing, it's likely that during the next couple of years we'll witness a growing interest in brand infographics. Infographics are a smart content feature. They provide lots of valuable information and tips in a visually inspiring form. How can you create great infographics that will captivate your audience and clearly communicate your message? http://www.ragan.com/Main/Articles/49461.aspx