Thursday, April 27, 2017

What MasterClass Online Courses Pay to Lure Hollywood Stars as Teachers - Nataley Jarvey, Hollywood Reporter

A hundred grand is entry-level pay for masters including Shonda Rhimes, Aaron Sorkin, Steve Martin and Kevin Spacey dabbling as online instructors: "I would love a class from Elon Musk," says MasterClass CEO David Rogier. When San Francisco-based MasterClass got underway in 2014, it had a hard time finding big names to teach its $90 online education courses. But the days of co-founder/CEO David Rogier cold-calling author James Patterson to convince him to sign on as an instructor are over. A-listers such as Hans Zimmer, Aaron Sorkin and now Shonda Rhimes are signing lucrative deals to teach, as MasterClass plans to expand into new subjects. MasterClass aims to bring the quality of Netflix to the $100 billion e-learning industry. http://www.hollywoodreporter.com/news/what-masterclass-online-courses-pay-lure-hollywood-stars-as-teachers-993159

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